What is your area of expertise? The specialty CASE industry is my area of expertise. This expertise comes from spending my entire 16-year career in CASE industry roles that range from chemist and technical service to Key Accounts and Sales Leadership. My experience spans the entire value chain from raw material supplier to finished goods producer.  
What product or solution offering is your main focus? My focus is delivering differentiated customer solutions through a unique offering of specialty chemical products, value-added services, and best in-class customer engagement.   

How does this product or solution and your expertise benefit our customers? Having worked in various CASE sales and technical roles for raw materials suppliers and manufacturers, I understand the evolving challenges our customers face. Whether it’s a formulation challenge in which our technical teams need to recommend one our unique chemistries, an applications issue in which one of our labs need to provide testing data, or a supply-chain issue in which we need to leverage our global footprint, our focus will help customers solve their unique challenges and differentiate themselves in a difficult environment. 

What key takeaways do we want our customer to understand with this spotlight? First, our CASE team is now better positioned to deliver value for our customers with an industry-leading portfolio of specialty chemistries and value-added services. Second, Brenntag will continue to develop and acquire specialty CASE market experts to provide best in-class technical and commercial support. Lastly, we will strive to ensure all of our customers continue to receive timely communication and are engaged every step of the way. 

What trends does this product or service address? Customers in today’s consolidated and competitive market are in search of distributors that are experts in the markets in which they participate. Customers have a distinct need for specialty raw materials that improve and differentiate their products. This also means being able to support them with technical guidance and robust supply chains. BSI’s focus now on the specialty CASE market enables us to be that true partner and allows our customers to win! 

If available, please provide more background information in terms of uniqueness, sustainability or any other valuable aspects important to our customers. Sustainability or creating a greener future, is top of mind for everyone in 2024, especially chemical companies. I’m proud to work for a company that is in the top 1% of companies across industries for sustainability. Consumers are increasingly turning to greener technologies. And with Brenntag being a global leader in sustainability, we can help our customers develop those products that their consumers want and are greener for the environment.